| 000 | 00925nam-a2200277-a-4500 | ||
|---|---|---|---|
| 001 | 000008606 | ||
| 005 | 20160221093700.0 | ||
| 008 | 080613s20072006sp-ad--gr-----000-0-spa-d | ||
| 942 | _c | ||
| 020 | _a8423424669 | ||
| 020 | _a9788423424665 | ||
| 040 | _aCO-BrUAC | ||
| 041 | 0 | _aspa | |
| 082 | 0 | 4 |
_221 ed. _a658.83 _bL948 |
| 100 | 1 | _aLuecke, Richard | |
| 245 | 1 | 0 |
_aHerramientas de marketing: _blas diez estrategias necesarias para triunfar / _cRichard Luecke,; tr. Carlos Ganzinelli Grampin. |
| 260 |
_aBarcelona: _bDeusto, _c2007. |
||
| 300 |
_axvii, 239p.; _bil., ejemplos, gráficos, etc. |
||
| 440 | 0 | _a(Harvard Business Essentials) | |
| 504 | _aIncluye Bibliografía, Glosario, etc. | ||
| 534 | _aTraducido de: Marketer's toolkit | ||
| 650 | 1 | 4 | _aEstrategia de Marketing |
| 650 | 1 | 4 |
_aMarketing _xHerramientas de Análisis |
| 650 | 1 | 4 | _aAdministración de Mercadeo |
| 700 | 1 |
_aGanzinelli Grampin, Carlos, _etr. |
|
| 999 |
_c8566 _d8566 |
||