000			01696cam a2200253 a 4500
001			000017590
005			20160221110619.0
008			970821s1998 xxuao grn 001 0 eng d
942			_c
020			_a020515414X (pbk. : alk. paper)
040			_aDLC _beng _cCO-BrUAC _dCO-BrUAC
041	0		_aeng
082	0	4	_a302.23 _bF666f _221 ed.
100	1		_aFolkerts, Jean
245	1	4	_aThe media in your life : _ban introduction to mass communication / _cJean Folkerts, Stephen Lacy, Lucinda Davenport.
260			_aBoston : _bAllyn and Bacon, _cc1998.
300			_axxxii, 558 p. : _bill. (some col.) ; _e1 computer laser optical disk (4 3/4 in.)
504			_aIncludes bibliographical references (p. 527-540) and index.
505	0		_aCap. 1. We the people and the mass media -- 2. How people communicate: Uses and structure -- 3. Historical development of mass communication -- 4. Books -- 5. Newspapers -- 6. Magazines -- 7. The Movies -- 8. Radio -- 9. Television -- 10. Music and the recording industry -- 11. Computers and the information highway -- 12. Regulation -- 13. Ethics -- 14. Public relations -- 15. Advertising -- 16. Mass communication research: from content to effects.
538			_aRequerimientos del sistema para el disco compacto: (PC) 200 MHz Procesador; 32 MB RAM; Windows 2000, XP, or NT 4.0, o posterior; unidad de CD-Rom de 8X; tarjeta de sonido; tarjeta graficadora VGA con un mínimo de 256 colores; resolución de 800 x 600. (Mac) Power-Macintosh; 128 MB RAM; OS X 10.2 y superior.
544	1		_aRecurso bibliográfico de la Colección General : _bDisponible en la Sub-Biblioteca de Miami : _cEstados Unidos.
650	1	0	_aMass Media
700	1		_aLacy, Stephen _d1948-
999			_c19795 _d19795