000			02778nam a2200349 a 4500
001			000014622
005			20160221095559.0
008			110929m20101986xxuabo grn 001 0 eng d
942			_c
020			_a9780073511702 _c(pasta dura)
020			_a0073511706 _c(pasta dura)
040			_aCO-BrUAC _bspa _cCO-BrUAC _dCO-BrUAC
041	0		_aeng
082	0	4	_a658.04 _bN632 _221 ed.
100	1		_aNickles, William
245	1	0	_aUnderstanding business / _cWilliam G. NIckels...[et al].
250			_a9 ed.
260			_aNew York : _bMcGraw Hill, _c2010.
300			_a649 p. : _bil., grafs., diagrs., mapas., fots. col., etc.
504			_aIncluye referencias bibliográficas, glosario, índice, etc.
505	0		_gPte. _g1. _tBusiness trends: cultivating a business in diverse, global environments -- _gCap. _g1. _tTaking risks and making profits within the dynamic business environment -- _g2. _tUnderstanding how economics affects business -- _g3. _tDoing business in global markets -- _g4. _tDemanding ethical and socially responsible behavior -- _gPte. _g2. _tBuisness ownership: Starting a small business -- _gCap. _g5. _tHow to form a business -- _g6. _tEntrepreneurship and starting a samll business -- _gPte. _g3. _tBusiness management: Empowering employees to satisfy customers -- _gCap. _g7. _tManagement and leadership -- _g8. _tadapting organizations to Today's markets -- _g9. _tProduction and operations management -- _gPte. _g4. _tManagement of human resoruces: Motivating employees to produce quality goods and services -- _gCap. _g10. _tMotivanting employees -- _g11. _tHuman resource management: Finding and keeping the best employees -- _g12. _tDealing with employee-managemetn issues and relationships -- _gPte. _g5. _tMarketing: Developing and implementing customer-oriented marketing plans -- _gCap. _g13. _tMarketing: Helping buyers buy -- _g14. _tDeveloping and pricing goods and services -- _g15. _tDistributing products -- _g16. _tUsing effective promotions -- _gPte. _g6. _tManaging financial resources -- _gCap. _g17. _tUnderstanding accounting and financial information -- _g18. _tFinancial management -- _g19. _tUsing securities markets for financing and investing opportunities -- _g20. _tMoney, financial institutions, and the federal reserve -- _gBonus Chap. _gA. _tWorking within the legal environment -- _gB. _tUsing thecnology to manage information -- _gC. _tManaging risk -- _gD. _tManaging your personal finances.
544	1		_aDisponible en la Colección General.
650	1	4	_aAdministración Industrial
650	1	4	_aNegocios
650	1	4	_aNegocios _xOrientación Profesional
650	1	0	_aIndustrial Management
650	1	0	_aBusiness
650	1	0	_aBusiness _xVocational Guidance
700	1		_aMcHugh, Susan M
700	1		_aMcHugh, James M
856	4	1	_uhttp://mhhe.com/ub9e _ySitio Web de apoyo.
999			_c14462 _d14462