000 01910nam a2200301 a 4500
001 000014329
005 20160221095439.0
008 110721m20092004xxuado grn 001 0 eng d
942 _c
020 _a9780131590496
_c(pasta dura)
020 _a0131590499
_c(pasta dura)
040 _aCO-BrUAC
_bspa
_cCO-BrUAC
_dCO-BrUAC
041 0 _aeng
082 0 4 _a640.73
_bG624
_222 ed.
100 1 _aGoldsmith, Elizabeth B.
245 1 0 _aConsumer economics :
_bissues and behaviors /
_cElizabeth B. Goldsmith.
250 _a2 ed.
260 _aUpper Saddle River, N.J. :
_bPearson,
_c2009.
300 _a504 p. :
_bil., grafs., fot. byn., etc.
504 _aIncluye referencias bibliográficas, índice, glosario, etc.
505 0 _aPte. 1. Consumer perspectives -- Cap. 1. Consumer in a changing word -- The consumer movement -- 3. Consumer theories and development of a model -- Pte. 2. Consumer protection -- Cap. 4. Consumer responsabilities, redress, and law -- 5. Goverment protection, nongovernmental pro-consumer groups, and the media -- Pte. 3. Consumers in the marketplace -- Cap. 6. Buying process, brands, and product development -- 7. Decision making and the influence of advertising -- 8. Food and beverage issues -- 9. Health and wellness issues -- 10 Ownership, safety, and repairs -- 11. The internet and issues of identity theft and fraud -- 12. Being a better consumer of housing and vehicles -- Pte. 4. Consumers in the financial marketplace -- Cap. 13. Saving, banking, debt, and credit issues -- 14. Insurance and investment issues -- Pte. 5. Emerging consumer issues and the global perspective -- Cap. 15. Consumer issues, ethics, and globalization.
544 1 _aDisponible en la Colección General.
650 1 0 _aConsumer Education
650 1 0 _aConsumption (Economics)
650 1 4 _aConsumo (Economía)
650 1 4 _aConsumo
_xAspectos Sociales
650 1 4 _aConsumidores
_xMercadeo
999 _c14199
_d14199