Griffin, Ricky W <br/><br/>
International business / 
Ricky W. Griffin, Michael W. Pustay. 
 - 6 ed. 
 - Upper Saddle River N.J. :  Prentice Hall,  2010. 
 - 630 p. :  il., grafs., mapas, fot. col., etc. 
<br/><br/>Incluye referencias bibliográficas, índice, glosario, etc. 
<br/><br/>Pte. 1. The world's merketplaces -- Cap. 1. An overview of international business -- 2. Global merketplaces and business centers -- 3. Legal, technological, accounting, and political environment -- 4. The role of culture -- 5. Ethics and social responsibility in international business -- Pte. 2. The international environment -- Cap. 6. International trade and investment -- 7. The international monetary system and the balance of payments -- 8. Foreign exchange and international financial markets -- 9. Formulation of national trade policies -- 10. International coperation among nations -- Pte. 3. Managing international business -- Cap. 11. International strategic management -- 12. Strategies for analyzing and entering foreign markets -- 13. International strategic alliances -- 14. International organization design and control -- 15. Leadership and employee behavior in international business -- Pte. 4. Managing international business operations -- Cap. 16. International marketing -- 17. International operation management -- 18. International Fiancial management -- 19. International human resource management and labor relations. 
<br/><br/><br/>Disponible en la Colección General. 
<br/><br/><label>ISBN: </label>0137153732  (pasta dura) 9780137153732  (pasta dura) 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Negocios Internacionales
<br/><br/><label>Subjects--Topical Terms: </label><br/>International Business Enterprises--Management
<br/><br/><label>Dewey Class. No.: </label>658.049  / G851