TY  - BOOK
AU  - Hanke,John E.
AU  - Wichern,Dean W.
TI  - Business forecasting
SN  - 0132301202
U1  - 658.40355 22 ed.
PY  - 2009///
CY  - Upper Saddle River, N.J.
PB  - Pearson
KW  - Pronóstico de los Negocios
KW  - Business Forecasting
KW  - Negocios
KW  - Administración
N1  - Incluye referencias bibliográficas, índice, etc; Cap. 1. Introduction to forecasting -- 2. A review of basic statistical concepts -- 3. Exploring data patterns and an introduction to forecasting techniques -- 4. Moving averages and smoothing methods -- 5. Time series and their components -- 6. Simple linear regression -- 7. Multiple regression analysis -- 8. Regression with time series data -- 9. The box-jenkins(ARIMA) methodology -- 10. Judgmental forecasting and forecast adjustments -- 11. Managing the forecasting process
ER  -