Business forecasting /
John E. Hanke, Dean W. Wichern.
- 9 ed.
- Upper Saddle River, N.J. : Pearson, 2009.
- 551 p. : il., grafs., diagrs., etc.
Incluye referencias bibliográficas, índice, etc.
Cap. 1. Introduction to forecasting -- 2. A review of basic statistical concepts -- 3. Exploring data patterns and an introduction to forecasting techniques -- 4. Moving averages and smoothing methods -- 5. Time series and their components -- 6. Simple linear regression -- 7. Multiple regression analysis -- 8. Regression with time series data -- 9. The box-jenkins(ARIMA) methodology -- 10. Judgmental forecasting and forecast adjustments -- 11. Managing the forecasting process.