TY  - BOOK
AU  - Hisrich,Robert D.
AU  - Peters,Michael P.
AU  - Shepherd,Dean A.
TI  - Entrepreneurship
SN  - 9780073530321
U1  - 658.11 21 ed.
PY  - 2010///
CY  - New York
PB  - McGraw Hill
KW  - Nuevas Empresas
KW  - Estudio de Casos
KW  - Empresarios Industriales
KW  - Planificación Empresarial
KW  - New Business Enterprises
KW  - Entrepreneurship
KW  - Business Planing
KW  - Busines Enterprises
KW  - Finance
KW  - Success in Business
N1  - Incluye referencias bibliográficas, índice, etc; Pte; 1; The entrepreneurial perspective --; Cap; 1; Entreneurship and the entrepeneurial mind-set --; 2; Entrepeneurial intention and corporae; 3; Entrepreneurial strategy: Generating and exploiting new entries --; Pte; 2; From idea to the opportunity --; Cap; 4; Creativity and the business idea --; 5; Identifying and analyzing domestic and international opportunities --; 6; Protecting the idea and other legal issues for the entrepreneur --; Pte; 3; From the opportunity to the business plan --; Cap; 7; The Business plan: Creating and starting the venture --; 8; The marketing plan --; 9; The organizational plan --; 10; The financial plan --; Pte; 4; From the business plan to funding the venture --; Cap; 11; Sources of capital --; 12; Informal risk capital, venture capital, and going public --; Pte; 5; From funding the venture to launching, growing, and ending the new venture --; Cap; 13; Strategies for growth and managing the implications of growth --; 14; Accessing resources for growth from external sources --; 15; Pte; 6; Cases; succesion planning and stretegies for harvesting and ending the venture
ER  -