The management of technological innovation : strategy and practice /
Mark Dodgson, David gann, Ammon Salter.
- Oxford : Oxford University Press, 2008.
- 373 p. : il., etc.
Incluye bibliografía, etc.
Cap. 1. What is the management of technological innovation and why is it important? -- 2. The business context for the management of technological innovation -- 3. Technological innovation -- 4. Innovation strategy -- 5. Networks and communities -- 6. The management of research and development -- 7. The management of product and service innovation -- 8. Innovation in operations and processes -- 9. Delivering value from innovation -- 10. Five future challenges.
Recurso bibliográfico de la Colección General : Disponible en la Biblioteca Central.