TY  - BOOK
AU  - Scarborough,Norman M.
AU  - Wilson,Doug
AU  - Zimmerer,Thomas
TI  - Essentials of entrepreneurship and small business management
SN  - 9780136109594 (pasta blanda)
U1  - 658.022 22 ed.
PY  - 2011///
CY  - New Jersey
PB  - Prentice Hall
KW  - Pequeña y Mediana Empresa
KW  - Administración
KW  - Negocios Empresariales
KW  - Innovaciones Tecnológicas
KW  - Espíritu Empresarial
N1  - Rev. ed. of: Essentials of entrepreneurship and small business management / Thomas W. Zimmerer, Norman M. Scarborough with Doug Wilson. 5th ed. c2008; Incluye referencias bibliográficas, índice, etc; Cap. Pte. 1. The Challenge on entrepreneurship -- 2. Building the business plan: Beginning considerations -- 3. Building the business plan: Marketing and financial considerations -- 4. Putting the business plan to work: Sources of funds
ER  -